My Security Planet » Schneier on Security » Privacy Salience and Social Networking Sites

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Schneier on Security

• 

  Privacy Salience and Social Networking Sites

  Posted: July 16th, 2009, 7:05am CDT

  Tags:    [edit]

  Reassuring people about privacy makes them more, not less, concerned. It's called "privacy salience," and Leslie John, Alessandro Acquisti, and George Loewenstein -- all at Carnegie Mellon University -- demonstrated this in a series of clever experiments. In one, subjects completed an online survey consisting of a series of questions about their academic behavior -- "Have you ever cheated on...